Thrifty Titans
Thrifty Titans
The Thrifty Titans Podcast brings razor-sharp brand-building and media insights the most from badass founders, media mavericks, and content creators in the whole world. Tune in to learn business and audience growth insights & hacks that you can implement without losing your mind or breaking the bank.
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Jan. 1, 2024

The SaaS Growth Playbook for Expanding Beyond India

The SaaS Growth Playbook for Expanding Beyond India
The SaaS Growth Playbook for Expanding Beyond India
Thrifty Titans
The SaaS Growth Playbook for Expanding Beyond India

Indian SaaS companies are making a global impact, but scaling beyond borders comes with unique challenges. What does it take to build a world-class SaaS business from India and acquire international customers?


In this episode, Ajay Bulusu, Founder & CEO of NextBillion.ai, shares his playbook on:

  • The growth hacks that drive global SaaS expansion
  • How Indian startups can acquire and retain US customers
  • The pricing strategies that work in international markets
  • How to scale with limited resources and budget-friendly tactics
  • The biggest challenges Indian SaaS founders face—and how to overcome them


If you are an Indian SaaS founder, marketer, or growth hacker looking to go global, this episode will give you a clear roadmap to scale successfully.