Thrifty Titans
Thrifty Titans
The Thrifty Titans Podcast brings razor-sharp brand-building and media insights the most from badass founders, media mavericks, and content creators in the whole world. Tune in to learn business and audience growth insights & hacks that you can implement without losing your mind or breaking the bank.
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May 27, 2023

The Ultimate Guide to Publishing a Best-Selling Business Book

The Ultimate Guide to Publishing a Best-Selling Business Book
The Ultimate Guide to Publishing a Best-Selling Business Book
Thrifty Titans
The Ultimate Guide to Publishing a Best-Selling Business Book

A business book is more than just words on a page—it is a powerful tool for authority, brand-building, and growth. But how do you write, publish, and market a book that people actually want to read?


In this episode, Anish Chandy, founder of Labyrinth Literary Agency, reveals:

  • The real difference between self-publishing and traditional publishing
  • How founders and experts can identify a winning book idea
  • Whether to write the book yourself, work with an editor, or hire a ghostwriter
  • How to pitch and land a literary agent
  • The marketing and promotion blueprint to maximize book sales and impact


If you are a founder, creator, or industry expert, this episode delivers a step-by-step guide to turning your knowledge into a best-selling business book.