Thrifty Titans
Thrifty Titans
The Thrifty Titans Podcast brings razor-sharp brand-building and media insights the most from badass founders, media mavericks, and content creators in the whole world. Tune in to learn business and audience growth insights & hacks that you can implement without losing your mind or breaking the bank.
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March 27, 2023

The Viral Content Playbook: Lessons from 500M+ Views

The Viral Content Playbook: Lessons from 500M+ Views
The Viral Content Playbook: Lessons from 500M+ Views
Thrifty Titans
The Viral Content Playbook: Lessons from 500M+ Views

Going viral is not luck—it is a formula. Every company is now a media company, and those who master high-impact, shareworthy content win. But what actually makes content go viral?


In this episode, Aashish Chopra, India’s leading content marketer, reveals:

  • The psychology of viral content and what makes people share
  • The biggest mistakes founders and marketers make about virality
  • The top archetypes of shareable digital content
  • How to create organic content that drives massive reach
  • The future of personal branding and digital influence


If you are a startup founder, creator, or marketer, this episode delivers a playbook for creating content that captures attention and spreads like wildfire.